FOOD
BEVERAGE
BEVERAGE
Tractor Beverage Co.
In support of the brand anthem video, we created a photo campaign for Tractor Beverage Company that positioned them as the feel-good beverage brand. Tractor was built on integrity and purpose. The founder wanted a better beverage option for his children other than the products on the shelves packed full of sugars, GMO’s, and chemicals. Our creative direction hinged on a sunny optimism rooted in flavor forward captures that reflected the range of delicious flavor profiles.
SERVICES
Brand Creative
Campaign Development
Art Direction
Visual Research
Casting
Styling
Production
Retouching
Campaign Development
Art Direction
Visual Research
Casting
Styling
Production
Retouching
CREDITS
Agency: Another
Creative Director: Nolan Goff
Creative Producer: Jeff Rogers
Art Director: Jaclyn Midori Tambara
Photographers: Ethan Gulley / Julia Stotz / John Von Pamer
Set Designer: Samantha Margherita
Food Stylist: Kat Turner / Maya Bookbinder
HMU Artist: Crystal Long