Nike LA

At the top of 2022, we teamed up with Nike LA to spark excitement around the city by leveraging inspiring stories from some of the most influential voices in dance and soccer across Los Angeles. Through the lens of youth empowerment, mentorship, and community, our ‘Voices of Sport’ series was shaped around young athletes who found their chosen families within communities cultivated by mentors, giving them a safe space to chase after their dreams. We positioned the future of sport to be in the hands of our youth, as they defined a new perspective that breaks barriers and provides them with the tools and resources that empower them to take hold of their future legacies.

Campaign Development
Art Direction
Visual Research
Storytelling
Copywriting
Styling
Production
Retouching
Video Editing